Last 30th of July,
Electrolux showed us how to save and share with its new Delightful-E Simple
campaign, as it launched in Le Jardin, Bonifacio Global City. The launch was
hosted by Delamar, a proud mom and radio DJ. It was also graced by Electrolux
brand ambassadors, Chesca Garcia-Kramer, Chef Rosebud, Chef Bruce, and Janice
Crisostomo-Villanueva.
See official Press Release below and don't miss the PROMO instructions:
Saving and Sharing made Delightful-E
Simple with Electrolux
Electrolux, a global leader in home
appliances, showed moms how simple it is to save and share with its new, Delightful-E
Simple, launched last July 30 at Le Jardin, Taguig.
Delightful-E
Simple to Save
Filipinos have a liking
for making things simple.
We
constantly try to find smarter and more efficient ways to do things because
wasting precious time on something that can be done in a jiffy is out of the
question.
Doing the laundry is seen as
a daunting task by most moms. It can be both time-consuming and costly
especially if you don’t have the right laundry partner to help you out. “Electrolux
understands that every peso and second counts,” said Andrea Pionilla, Marketing
Manager of Electrolux Philippines. “This is the reason behind Delightful-E Simple. We want to help
moms save not just money but also their precious time by making their everyday
tasks delightfully simple and easy.”
Savings
Calculator
Your daily savings may seem small but when added in a
year may give you just enough funds for a brand new smartphone. To keep you
motivated on your savings journey, Electrolux developed the Savings Calculator.
This easy-to-use Facebook app was designed to help you track your laundry
expenses and savings. Know how much you can save when you choose smarter ways
to take care of your laundry with the Electrolux Savings Calculator.
Savings
Calculator Facebook Contest
To help you start your laundry savings, Electrolux is giving away the
perfect laundry partner to four lucky users. Four Electrolux washing machines are
up for grabs. To join, (1) like the Electrolux Little White Book Facebook page;
(2) calculate your laundry savings using the Savings Calculator; (3) hit the
share button found in the result page; and (4) in the caption, tell us what you
plan to buy using your laundry savings, include the hashtags #DelightfulE and
#SimpleToSave and post it on your Facebook page. The contest will run from
August 11 to September 15, 2014.
Delightful-E
Simple to Share
Electrolux’s annual clothes
donation drive is back with a twist. This year, Electrolux will continue to
collect and wash your donated pre-loved clothes, but will add a personal touch
to the advocacy.
From simply
collecting pre-loved clothes for calamity-stricken survivors, Electrolux, in
partnership with Gawad Kalinga’s Trese, will add extra warmth by transforming
unusable donated clothes into quilts for new born babies from orphanages and
other communities.
Quilts are traditionally made to preserve a
story told by each piece of fabric sewn to form it. In Delightful-E Simple to Share, these quilts will
document a story of underprivileged moms helping new-borns in need. This new
twist to Electrolux’s advocacy aims to show that sharing goes beyond donating
clothes. “Through Delightful-E
Simple, we hope to mark the difference between giving and sharing. For when we
share, we freely impart a piece of ourselves—our time, effort, and concern.
Hence, we are able to give more,” explains Pionilla.
Simple
to Share Instagram & Twitter Contest
As we quickly approach the season of giving, Electrolux challenges you
to give a bit more of yourself to those in need. Share a special piece of
clothing that is close to your heart. Join the Simple to Share Instagram & Twitter
Contest for a chance to win one of the four twin tub washing machines from
Electrolux and Breeze laundry detergent gift packs. Follow these three easy
steps to join: (1) take a photo of a special piece of clothing that you are
willing to donate; (2) tell us why it’s special to you and why you wish to
donate it, and (3) use the hashtags #DelightfulE and #SimpleToShare and tag
@ElectroluxPH.
The Simple to Share Contest will run from August 1 to September 30,
2014.
To know more about Electrolux Delightful-E Simple, visit www.facebook.com/thelittlewhitebook or follow @ElectroluxPH on Twitter and
Instagram.
My Quick Review:
I would like to start off with
the Pledge Wall, wherein people’s pledges were written in small pieces of
fabric and were posted on the wall. Of course, I also took part on this by
posting my pledge. This is to express my support to Electrolux’s campaign to
make quilts for babies out of worn out clothes/fabrics. Next stop is the food.
I loved everything we had for lunch, most especially the Foie Gras. And the
dining experience was just perfect. Then we played group games; but
unfortunately, our group lost. The winning group got good prizes. There was
also a contest on Instagram, wherein two Instagram users who posted about the
event each won a coffeemaker; and one of them was my friend. Before the program
ended, two bloggers/guests also won washing machines in the raffle. As we
exited the event venue, we were given loot bags containing a box of French
macarons and a Precious pillow.
The new washing machines of Electrolux have
interesting features that can save us time, energy, and money. These features
are revolutionizing the way we do the laundry. You can read more about these
features on the official press release below:
Wash clothes and save more with
Electrolux
Laundry time has always been
a part of the household routine in any Filipino home. But despite it being a regular
chore, moms can’t seem to get used to this time-consuming task as they continue
to look for easier and simpler ways to do the laundry. Moms invest on washing
machines and dryers to lessen laundry time and save them the trouble of
hand-washing clothes.
To make your laundry
experience more convenient, Electrolux, a global leader in home appliances,
carries reliable washing machines that efficiently do the work for you and help
you lessen your expenses and laundry time.
Saving precious time and money is
a lot easier with the right laundry partner. The Electrolux Time Manager Washer
and Dryer is designed to help you save time, money, and effort by letting you
do more in one go. It comes with customizable wash times and temperatures and a
Load Sensor that recommends the right amount of water and detergent to use to
ensure that your laundry resources are maximized and not wasted. To cut down on your ironing load, the Time
Manager range includes a Refresh program that uses Vapour Action to relax
fibers and steam out the wrinkles in clothes.
Removing stains is not
only the most stressful part of doing the laundry, it can also be the most
damaging for your clothes. The Electrolux Stainwand Top Load Washing Machine works
wonders in removing tough stains. It uses a retractable ultrasonic wand that
spot-treats and loosens stains so clothes are easier to wash. It’s also equipped
with a T-Drive Technology that uses an advanced agitating action to help remove
stains faster while preventing tangles and damage in clothes.
With Electrolux washing
machines, you are guaranteed to save your valuable time, effort, and resources
regardless of the season.
For more
information on Electrolux washing machines, visit www.facebook.com/thelittlewhitebook or follow @ElectroluxPH on Twitter and
Instagram.
xoxo,
city girl
