Behind the Scenes of PLDT's heyU

Do you remember these videos that went viral last February?

Well I was actually a part of the team behind these digital advertisements by PLDT's new product, heyU. It's actually a VoIP service that works like Viber, but this time, it's free to call landlines. Telpad users can download the app for free, while regular PLDT landline subscribers have to pay Php 100 on top of their monthly service fees (MSF) in order to avail of the service. Besides free landline calls, heyU also allows calling the US, Canada, and Hawaii for only Php 1.50/minute just like that of a budget card. A special rate of Php 5/min also apply for calls to Sun, Smart, and Talk N Text.

As part of the digital team that handled heyU, we were the ones who developed the online ads, and the videos as well. We were also the ones who conducted the "heyUpickMe" twitter promo that made one girl win a date with Daniel Matsunaga. However, I just left my job even before heyU's official press launch at White Space last April 24. But still, I felt happy that the brand I used to service had a successful launch. Too bad I was out of town so I wasn't able to witness it live. But thanks to social media, I got updated real time.

Anyway, it was an honour working with team heyU -- clients, agencies (digital, PR/media), production house (including the director, producer, editors). It was a quick yet fun experience for me. I met new friends and I've learned a lot too!:)

Here are some BTS photos I wanna share:

Photo shoot for online ads

Video Shoot

Date with Daniel Promo

Bakit UP?

I just want to share the video presented at the UP Freshmen Orientation for the Academic Year 2012-2013. This video really got me nostalgic. I really miss my college days!

I've been a UP student since high school. After my spending my pre-school and grade school days in a Catholic school, I applied and passed the entrance exam at the UP Integrated School in 2000. Then I went to college in the Diliman campus at 2004. I spent my first two years in college at the UP School of Economics, taking up BS Business Economics but decided to shift to the National College of Public Administration and Governance (NCPAG) where I took up BA in Public Administration, and graduated in 2009. Still not done studying, I enrolled Master in Technology Management a the UP Technology Management Center last year (2011), and I am expecting to graduate by next year (2013). 

So imagine, how much UP has shaped me. It has greatly influenced my knowledge, skills, practices, and attitude. There's always that someone in me who wishes to be lined up with the best people of the different fields (in and out the country), just like those who were in the video. I will always be thankful and proud of my Alma Mater.

"Let Us Sk8" by Vans PH

In support to Filipino skateboarders and my friends from Vans, I am sharing this video. :)


Nice campaign! I hope you guys support it too!

Because it's Hearts' Day...

Shoutout to all the SINGLES out there! 

Nah...this isn't a day for bitterness and sorrow. It's a day to celebrate and appreciate singlehood! Being single doesn't mean we don't love as of the moment because in fact, we are full of love! We do not only show exceptional love on one single day for we express it 365 days in a year!:)

We all have reasons why we're still single on this day...but don't ever take any reason negatively. Let's feel good about ourselves. Take note, we are AWESOME. Just listen to Bruno Mars and you'll feel even better.

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Just stay happy and inspired. Don't look, instead patiently wait; 'cause the right person  comes the least you expect it. The long wait shall be over soon. And trust me, it will all be worth it.



And the moment you find it, you should never let it go...


Realistically speaking, not everyone gets their "happily ever after" endings. Yes, life isn't a fairy tale; but if you believe that LOVE CAN MAKE A DIFFERENCE, you will never be afraid to take that extra mile to make a relationship grow....to NOT make a happy ending 'cause you believe that HAPPY STORIES DO NOT HAVE AN END.



 And now, I shall leave you with this quote...


"Destiny is the bridge you build to the one you love." -My Sassy Girl

DISCLAIMER:

I am not a hopeless romantic; but I am not a hater as well. This is just a call of the season. LOL:))

HAPPY VALENTINE'S DAY EVERYONE! <3

Mirror Prank: Will It Freak You Out? :p

Haha! This is crazy. If this happens to me, I might freak out! LOL.